ION Exchange on a roll!

ION Exchange is on a roll today. Currently up 4% at Rs.350, the stock briefly breached the upper circuit at Rs.353.50, with some 5 times surge in volumes.

The market is enthused with the company’ performance wherein, on a 17% (YoY) rise in total income at Rs.190 crore, the company posted a whopping 52% jump up in net profit at Rs.7 crore.

Lower cots helped which is seen in the rise in EBITDA, which was up 45% at Rs.12 crore while margins jumped up from 5.1% to 6.3%.

This company is a pioneer in the sector of water management and in today’s time, this is one sector which has immense potential for the future. Despite being in such a lucrative sector, the stock never really caught much fancy because the market was not happy with the promoters, who held private companies in the same sector, creating a conflict of interest. But they changed all this when in 2013, the biggest privately held company – Ion Exchange Services was amalgamated into Ion Exchange. The management seems to be getting proactive and is trying its best to breathe life back into its flagship consumer water purifying product – Zero B. It could have sustained the first mover advantage had it not allowed the likes of Pure It and Aqua Guard to take over completely.