Persistent Systems, which had closed yesterday at Rs.4509.15, opened higher today at Rs.4535 and went on to hit a new high at Rs.4703 and it continues to remain strongly in the green.

The stock price rose to a high after the company announced that German software provider ATOSS has chosen Persistent to transform its customer relationship management with the help of Salesforce integrations.

ATOSS will use the Salesforce platform to automate sales, integrate with existing back-end systems and introduce customer service and event management. Persistent will first implement Sales Cloud to replace and redefine the current sales and service processes at ATOSS.

No financial details of this deal were divulged.